Hannah Naomi Jewelry is a handmade, minimalist jewelry brand known for its timeless, stackable designs. My work with HN focused on elevating their visual identity through engaging social media graphics, animated GIFs, product photography, and e-commerce support. From crafting playful, story-driven animations to designing bold campaign visuals and capturing brand-aligned product photography, my goal was to create a cohesive, dynamic aesthetic that enhances the brand’s storytelling and online presence.
I captured brand and product photography for Hannah Naomi Jewelry, focusing on storytelling, texture, and mood to highlight the beauty of each piece. Through a mix of lifestyle, editorial, and e-commerce imagery, I created visuals that seamlessly blend into both marketing campaigns and product listings. Each shot was carefully composed to reflect the brand’s timeless, minimal, and organic aesthetic, ensuring a cohesive visual identity across platforms.
I designed social media graphics for Hannah Naomi Jewelry’s sales and marketing campaigns, creating bold, eye-catching visuals that drive engagement and conversions. Each design was crafted to align with the brand’s identity, incorporating playful typography, textured backgrounds, and dynamic layouts to highlight promotions like anniversary sales, seasonal discounts, and special events.
I created a series of animated social media GIFs to enhance engagement and brand storytelling. These hand-illustrated animations featured delicate linework, subtle movement, and a soft color palette to complement the brand’s minimal aesthetic. Designed for product drops, restocks, and promotional events, the GIFs added a playful, dynamic touch to social media campaigns while maintaining brand cohesion.
I created storytelling GIFs to showcase the brand’s everyday elegance and wearability. These animations highlight simple, organic moments—from ring sizing to styling—bringing a sense of warmth and relatability to social media campaigns.